Type: Full-Time (40 hr/week) | Location: Office-based in Shoreditch, London

Lemonaid Beverages is looking for a full-time sales and relationship superstar to help spread our social mission across the corporate and at-work channels in London from the start of 2025. Are you an outgoing and extroverted self-starter with a can-do attitude and strong drive to score? Then do apply to join us on our mission to champion a brand that’s all about social change, passion, and creativity..

Since 2009, we’ve been on a mission to shake up the soft drinks market with Fairtrade, organic beverages that make a real difference. Every bottle sold contributes 5p to the Lemonaid & ChariTea Foundation, and together we’ve raised over £10 million to fund impactful social projects in our sourcing regions. Our goal is simple yet powerful: to inspire social change, one drink at a time. You can learn more about our journey and the Foundation’s work here. And it’s not just words - every year, we pack our bags and visit our growers and project partners, like the Heiveld Cooperative in South Africa, to see the impact first-hand. What started as a small idea in Germany has grown into a global movement.

Today, our team of 115 Lemonaiders spans six countries, and in the UK, eleven of us are driving sales and marketing to new heights. We’re already stocked in over 4,000 accounts across the UK and are about to take our next big step by launching into retail this Winter. With growth as our top priority, we’re focused on winning new accounts, expanding within existing customers, and exploring new channels and formats. We need a hands-on, highly organised team player to help make it happen.

YOUR ROLE

Your main responsibilities & what your role entails

Win new business and drive growth

Your primary mission is to bring Lemonaid & ChariTea into corporate offices and at-work venues. You’ll introduce

our brand to decision-makers, creating a compelling case for why their teams will love having our drinks in their

spaces and supporting our mission to create change.

• Face-to-face sales and activation mastery

You’ll thrive in direct meetings with potential clients, using your energy and enthusiasm to win new business.

From samplings to activations, you’ll engage employees on-site to drive excitement and secure partnerships.

• Craft and execute winning strategies

You’ll develop and execute creative sales and activation strategies that drive awareness, boost trial, and ensure

we’re a leading presence in the corporate and at-work channel.

• Develop and strengthen relationships

Building connections with catering clients and office managers will be a key part of your role, ensuring strong,

lasting partnerships and a growing network of Lemonaid & ChariTea advocates.

• Execute impactful activations

Organise and lead on-site samplings, pop-up events, and office activations to showcase our drinks and

maximise visibility in the corporate environment. You’ll be hands-on, ensuring every event runs smoothly and

leaves a lasting impression.

• Make our brand stand out

Utilise creative point-of-sale materials, from upcycled bottle displays to branded event setups, to ensure

Lemonaid & ChariTea grabs attention and stays memorable in every workspace.

• Be a true Lemonaider

Dive into the role with passion and determination. Continuously learn, challenge yourself, and represent

Lemonaid & ChariTea with pride and a can-do attitude. Every day is an opportunity to grow, succeed, and

spread the word about our mission. 

ABOUT YOU

We’ve told you a little bit about us; now it’s all about you

• You have a winning mindset: resilient, relentless, and driven by results.

• Based in London, with a full clean UK driving license.

• Previous experience in FMCG, sampling or field sales? Great. But if not, your passion for sales, learning, and

delivering results will shine through.

• A confident and enthusiastic people person who thrives on face-to-face interactions and enjoys building

relationships.

• Highly self-motivated and organised. You take ownership of your work and can manage your schedule effectively.

• Energetic, proactive, and brimming with entrepreneurial spirit, you’re eager to make an impact.

• Enthusiastic, proactive, and brimming with entrepreneurial energy.

• You see every challenge as an opportunity and are not afraid to take the initiative to succeed.

• Adaptable and quick to think on your feet. You love finding creative solutions to win over clients.

WHAT WE OFFER

The perks of being a Lemonaider, changing the world one drink at a time

• A chance to work in a fast-growing global social enterprise with a strong mission to drive social change

• 26 - 30 days’ holiday a year, plus bank holidays

• A company pension scheme

• Private medical and income protection insurance, incl. dental, optical & mental health, co-paid by the company

• Regular team socials and project trips to our farming communities and project partners in the Global South

• The prospect of joining the Lemonaid & ChariTea Foundation’s advisory board, participating in the selection

process of project partners and distribution of funds

• Cycle2Work Scheme

• As many delicious iced teas and soft drinks as you can carry home 

COMPENSATION DETAILS

Competitive salary based on experience, between £30,000 - £36,000 with performance-based bonuses. 

HOW TO APPLY

Applications are open until 31.02.2025, with the successful candidate starting in April 2025.

If you’re ready to make a difference and drive growth with Lemonaid & ChariTea, we can’t wait to hear from you! To apply, please follow this link and complete a short questionnaire.